MINERVA CUEVAS
Mexican artist Minerva Cuevas is one of the Latin American artists with the greatest international presence and visibility. Since the beginning of her career, her work has been directly linked to her social activism, questioning the operational structures of global democracies.
In response to the communication and political control strategies recently implemented by the neoliberal economic system, Cuevas has inserted new variables that modify the relationships and functions keeping it firmly in place. In this sense, through MEJOR VIDA CORP (Better Life Corp), a corporation dedicated to improving the lives of those most in need, the artist focused on transforming their living conditions. Whether offering pirated documents to unemployed youth or falsifying barcodes to modify the prices of basic basket products, Cuevas allows consumers to bypass the rigid mechanisms of capitalist conglomerates.
Minerva Cuevas earned her Bachelor's Degree in Visual Arts at the National School of Plastic Arts at UNAM. By 2012, fifteen years after she began her professional artistic career, it became necessary to reflect on her successful trajectory. Therefore, within the framework of the Historic Center—in a context of economic exchange and social dynamism—it is opportune to present an exhibition that reviews her complex and vast production. Featuring 32 pieces, the exhibition presents a selection of sculptures, videos, and installations from various periods, in addition to new works produced especially for the occasion.
Given that the vocation of the Museo de la Ciudad de México has been to present projects that recover the memory of the country's capital, Minerva Cuevas's project constitutes an important opportunity to showcase the work of an artist who is deeply concerned with Mexican history, education, and the economy.
With the aim of facilitating the understanding of her work, the intention is to publish a catalog that will serve as the first monograph of the artist, offering a reflection on her most representative work.
Installation view: Museo de la Ciudad de México, CDMX, 2012.
Photo: Gabriel Batiz and Michel Zabe. Courtesy of the artist and kurimanzutto, Mexico City / New York